It's clear that time is an issue to most people
and seeing as BBP is extending their networks to all the places around the globe, i must admit it's not easy to set a time
but i'm guessing the time that Guru chose is the best that can be done.
majority of the customers at BBP (i'm guessing) lies in the range of PST and EST, that being America/Canada
(although i'm a UK customer just in the wrong timezone right now...)
well anyways
9pm in PST means 12 pm EST
which isn't all that bad for us.
where as, if we pull it abit earlier, that means you have to get up at 5AM to play
if we push it later, the EST people have to play it at 2am and sleep at 4am
so i'm sure 9pm PST is an ideal time